Search engine registration
- Search engine registration with major search engines will increase traffic to the site.
- Registration is free for some search engines but on a "paid for" basis with others.
- Some search engines do not recommend re-registering.
- Spiders or human reviewers will determine if the site will be listed.
- Sites should be registered by hand, avoid registration software.
Search engine registration with major search engines will increase traffic to the site. Through submitting a site to the major search engines and directories the site will be listed and then appear in search results. By submitting a site to the major search engines, increased traffic will be generated to the site. Once submitted, search engine registration can take many weeks so the site will not be listed immediately. The search engine ranking position will determine the amount of traffic that is generated to the site.
Registration is free for some search engines but on a "paid for" basis with others. Search engine registration that is free can take up to eight to ten weeks whilst search engine registration that is paid for often shows results in forty-eight hours. It can even take months for sites to appear as registered in some search engines depending on the amount of submissions they have had and how effectively the spiders are working.
Some search engines do not recommend re-registering although it is best to check the individual search engines for their preferences. Re-submission is a good idea for search engines if the site is not listed after a few weeks but if a site is re-submitted too soon or too often the search engines will see it as spamming and may not list it at all. If the site does not show up after a few weeks it is worth checking the submission information to see how long that search engine registration should usually take to determine if you have given it enough time or could re-submit. If you are going to re-submit a site it is advisable to change it rather than simply re-submitting it exactly as it was, search engines will prefer updated sites rather than an exact copy of the previous one.
Spiders or human reviewers will determine if the site will be listed. Many search engines have spiders that go through the websites to decide whether or not to list them, however some search engines and directories such as The Open Directory are human reviewed. Each one varies on how it registers sites and what it is looking for, many will only read a small amount of the page content, however search engines such Altavista read all the text on the site. Key words are vital in getting a site registered with search engines, and most engines will look at the key phrases against the source code, page content and links to make sure they all match up. Also busy links are very important when it comes to some search engine registration. Search engines such as Google like busy links and popularity is very important.
Sites should be registered by hand, avoid registration software. Automatic search engine registration software can produce a negative effect and even results in search engines banning some sites and even some IP addresses from further submissions. Search engine registration by hand is worth the extra time, considering the amount of traffic the major search engines will bring in for you if your registration is successful. Search engines also spider sites fairly regularly so keep checking your site position as it will very likely move, and may even get dropped when a spider has been through, it is therefore necessary to keep it up to date and make changes enough for it to be re-indexed.
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